LOUIS VUITTON Vivienne Christmas Ornament
These ornaments were featured in promotions in Asia and the Middle East. The French heritage brand became the latest luxury label to launch a campaign on the country’s youth-oriented social media app Douyin. Other players like Christian Dior and Chanel used this channel to engage with young Chinese shoppers earlier this year. Louis Vuitton’s Christmas video campaign on Douyin lasted for two days from December 18 to 19, 2018 this articlel was featured in the 12/29/18 issue of Jing Daily in the Chinese Whispers section. All are marked “NOT FOR SELL” 4.5″ x 4″ x 1.75.
